MINNEAPOLIS (October 7, 2003) — FLW Outdoors and BFGoodrich Tires® announced Tuesday the renewal of the tire brand’s FLW Outdoors sponsorship. BFGoodrich Tires has been a sponsor of the world’s leading marketer of competitive fishing for five years 
   There are 55 million anglers in America today and the broad demographics of angling coupled with FLW Outdoors’ continued growth – the 2004 Wal-Mart FLW Tour purse is set at $6.8 million, an increase from $5.76 million in 2003 – creates an excellent avenue for sponsors to reach the loyal consumers associated with competitive fishing. 
   BFGoodrich Tires will expand its FLW Outdoors sponsorship in the 2004 season with a team of two professional anglers and one co-angler. BFGoodrich will be a visible sponsor of FLW Outdoors’ tournaments, including the Wal-Mart FLW Tour, the EverStart Series and the Wal-Mart Bass Fishing League. 
   Irwin Jacobs, FLW Outdoors chairman, said: “FLW Outdoors is proud to have the support of companies that are committed to fishing and are leaders in the tournament industry.”
   FLW Outdoors administers the Wal-Mart FLW Tour, the world’s most lucrative bass-tournament series; the EverStart Series, the pathway to the Wal-Mart FLW Tour; and the Wal-Mart Bass Fishing League for weekend anglers. 
   Wal-Mart and many of America’s most respected companies support FLW Outdoors and its tournament trails. Wal-Mart has been the title sponsor of FLW Outdoors since 1997. For a complete list of FLW Outdoors sponsors and for more information about the premier products and services they offer, please visit FLWOutdoors.com. 
   BFGoodrich Tires is one of the world’s leading manufacturers of tires for passenger cars and trucks. 
   For more information about BFGoodrich Tires, visit http://www.bfgoodrichtires.com. For more information about FLW Outdoors, visit FLWOutdoors.com or call (270) 252-1000

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